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insight
Everyone wants to find friends that share the same interests as them.
idea
Weird is Wonderful.
This solely digital campaign was to get young adults on Facebook Marketplace by showing them that it is the local hub for interesting, weird things and a way to meet people in your area.
the case history
instagram reels
short form
instagram & facebook ads
15 second and 6 second adverts
creator led content
There is a viral creator that buys weird, unique items from Facebook marketplace to decorate her house.
We will partner with Birdie Wood, on Instagram, to create reels showcase her weird items brought from Facebook Marketplace, to bring further awareness.
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