idea
We’ve all tried to use less slang and ‘posher’ words around our grandparents, which can make conversation feel like more of a chore than something to enjoy.
The older generations can’t keep up with the modern changing vocabulary, even though they want too, which is making people feel less connected to one another.
Our idea is designed to bring society back together.
Introducing...
google generation
Using google translate, a familiar site to people of all ages, and working with AI technology, we have created a way in which we can translate generational language.
Just enter any speech you’ve heard, messages you’ve received, or messages you want to send that use unfamiliar language and it will be translated.
google home
Google Generation is also compatible with Google Home for the people who struggle to type and use screens.
interactive ooh
Voice activated billboards in towns and cities will help create in-person conversation between people of all ages.
It could even make a good trip out to help bond Nanny and the grandkids together.
this could create pr...
social media
Further destroying the generational barrier by not posting ads on age specific platforms.
visual content
Imagine an elderly man appears on your screen, opens his mouth and starts speaking like the roadman you’d find at the local pub. Now imagine a young lad in a tracksuit with his hood up who uses ‘like’ in every sentence. He messages his Nan with maturity and respect thanks to google generation.
Covering all platforms to target all generations.
(TV, Tiktok, Youtube, Facebook, Instagram Reels)
see our other campaigns
